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From August 27 to September 7, 2014 within the Moscow International Automobile Salon 2014 (MMAC'14) major Chinese manufacturer DongFeng Motor presented two new vehicles: AX7 SUV crossover and L60 sports sedan fully supported by an integrated company - MSG Agency. The world premiere was held in April in Beijing while our country opened overseas exposition.
The exhibition was traditionally held in Crocus Expo. MSG team fulfilled an impressive scope of work within this event preparation. A large-scale - more than 800 sq. meters - stand service (Pavilion 3, Hall 15) was provided by professional promotional staff: models, photographers, and video operators, catering and cleaning. MSG team also installed light and sound equipment; main and backup power generators and a mobile television unit for the TV channels.
Participation in this exhibition was the first large-scale event in Russia for a major Chinese car manufacturer DongFeng. The company has chosen the most reliable partner - MSG Agency - to implement such an important step.
DongFeng automobiles Russian premier was a great success attracting much attention of automobile amateurs and professionals to Chinese corporation. For sure it was a world-class premiere involving a number of famous guests. DongFeng stand’s visitors learned all about a DongFeng Motor Corporation wide range of models including absolute premiers.
