
Start of sales of new trucks
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On June 2, 2021, MSG organized a client event dedicated to the start of sales of new URAL trucks based on 6x4. The main goal is to introduce a new line of URAL vehicles, to show customers loyalty in the form of discounts. The event was held on the runway of the Heli-Drive helicopter center. Our agency was responsible for the technical support, logistics and catering for the guests. We installed snow-white tents with an area of 64 square meters against the backdrop of a real huge IL-86 aircraft. The guests had the opportunity to get acquainted with the novelties of the URAL plant, participate in a lottery for discounts on the purchase of cars, and also treat themselves to a variety of snacks from the catering from the Vilers group.