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JSC Zaslon
Online event to celebrate the New Year 2021
December 23-25, MSG Agency built a television studio on the territory of JSC "Zaslon", where the recording and online broadcasting of New Year's Eve programs took place.

The traditional celebration of the New Year in 2020 changed its format, moving completely to ONLINE. For some time the preparatory phase included Zaslon-TV filming: humorous captions, captions, creative numbers from employees, congratulatory videos from Zaslon management and, of course, a New Year video!

ЗАСЛОН. Новый год ОНЛАЙН from MSG Agency on Vimeo.

New Year event on December 25th combined different formats: offline, when the employees, respecting the social distance, could take pictures near the festive photo zones, pre-recorded material and live broadcast on their own Youtube channel. There were many surprises throughout the day, starting in the early morning. In the morning, a reporter greeted the employees at the entrance with a short interview, which was quickly edited and broadcast. Then on YouTube and Telegram channels we could hear congratulations from our colleagues: music videos, recitation of poems composed by the staff, awards for the distinguished employees, congratulations from the management, a lottery in a format of video broadcasting with valuable gifts which absolutely everyone participated in. But a special gift was a New Year's humorous video with a large number of employees "And we do not care!", which was also broadcast on Youtube. Observing all the restrictive measures and recommendations of Rospotrebnadzor, MSG Agency managed to make a fairy-tale celebration for Zaslon JSC in the new reality!