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Kirov Plant
Presentation "Kirovets K-7"
On July 11, 2019, a new line of K-7 special-purpose machinery was solemnly launched in Kirov Plant with help of MSG agency.

On July 11, 2019, a new line of K-7 special-purpose vehicles was solemnly launched in Kirovsky Zavod with help of MSG agency. Dmitry Kozak, Deputy Prime Minister of the Russian Federation, Dmitry Patrushev, Minister of Agriculture of Russia, and Alexander Beglov, Head of St. Petersburg, were present at the ceremony.

To implement this project the managers of the agency spent 2 days on the territory of the plant. An individual scenario of K-7 appearance was developed, exclusive decorations were made, a stage with carpeting was put in place, information stands were installed, work on branding of the site walls was carried out. High podiums were also built for media representatives for more comfortable footage of the ceremony. After the demonstration of the video clip about the company on the LED screen, the top officials started the launch of the K-7 with the help of a pre-arranged tribune with the illuminated red button after pressing. Then, according to the scenario, a new K-7 model came to the ramp- stage. To create a spectacular presentation used smoke and sound effects, as well as specially designed light show. Radio guides were organized for the guests, with help of which each guest could learn the history of the plant. Silver columns were used to separate zones. On the street for all comers was organized a buffet line under the Italian canopies.

More than 350 people were able to enjoy the conceptual show of a new line launch on the territory of the plant. This event was widely covered in the media.